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In today’s healthcare frontier, the real pain often hits at the pharmacy counter, where filling a prescription can feel like riding into the Wild West for millions of Americans.
Prices stampede without warning, insurance shifts like desert sand, and sticker shock feels like an ambush when you least expect it.
That’s why the Savings Wrangler and her trusty sidekick, Dusty Pete, have ridden into town. With GoodRx at their side, they’ve saddled up to rein in runaway costs and steer you toward fair prices.
taming prices
This isn't her first rodeo. The Savings Wrangler is a true expert at roping in the best prices and taming runaway costs.
scouting the trail
CHECK GOODRX
Copay canyon
Cash Creek
PHARMACY DESERT
High Price Pass
SIGNPOSTS to beware in the
rocky landscape
GoodRx is your compass in the Wild West of healthcare, always pointing you towards lower prescription costs. Instead of wandering from pharmacy to pharmacy or second-guessing what insurance will cover, GoodRx shows you real-time prices, so you know exactly what to expect.
CHARTING the trail WIth goodrx
This prairie dog, Dusty Pete, has a sharp eye for shortcuts and hidden paths. He's the first to spot a better route to savings and never lets high costs sneak up unnoticed.
Pharmacy Desert
Too many towns look like abandoned outposts now. With closures spreading, folks must travel more than 15 minutes to find a pharmacy counter.
This climb keeps getting steeper. Prescription sticker prices have surged nearly 37% over the last decade, making it harder to reach the other side.
HIGH PRICE PASS
Many riders run low here. Out-of-pocket expenses can drain wallets before you’ve even made it across.
Cash creek
These winding paths are tricky. Insurance rules twist and narrow, with restrictions and denials blocking the way forward.
COPAY CANYON
SELECT A
TO LEARN MORE
“These high prices are fixin’ to be roped in.”
“Where others see dust, I dig up deals.”
saddle up
WITH GOODRX to wrangle runaway costs.
Because when this duo rides onto the prescription frontier, it’s high noon for high prices.
of prescription pricing
The Wild West
The prescription landscape is unpredictable, with prices rising at every turn. One month, a refill feels affordable, the next, it spikes without warning. Insurance coverage rules shift underfoot, pharmacies disappear from the map, and families are stuck trying to navigate a maze of uncertainty. Even the same prescription can cost wildly different amounts depending on where it’s filled, leaving Americans frustrated and unprepared.
In the rough terrain of rising costs and confusing rules, the Savings Wrangler and her loyal sidekick, Dusty Pete, ride in to steady the course.
A clear compass when prescription prices run WILD.
$199 / mo
The Savings Wrangler doesn’t just rope in runaway prices. She also shares practical ways to save on your prescriptions. With the right strategies, you can stretch your dollars further and keep your health on track, no matter how rough the trail gets.
Practical ways to stretch your dollars even further.
Savings tips from the trail
Swap your RIDE
A 90-day supply often costs less per dose than three separate 30-day fills, saving you time and money.
long haul
Pair GoodRx discounts with FSA or HSA funds to ensure your hard-earned dollars ride farther.
rein in
From refills to first fills, GoodRx makes prescriptions easier to afford.
For over a decade, millions of Americans and healthcare professionals have trusted GoodRx to guide them through the twists and turns of prescription pricing. Along the way, the platform has saved users more than $85 billion, delivered savings of up to 80% on retail prescription prices and beat average insurance co-pays on common medications more than half the time.
On the prescription frontier, no one should feel like they’re at a showdown at the pharmacy counter. With the Savings Wrangler, Dusty Pete and GoodRx riding alongside you, the trail ahead becomes clearer, simpler and more affordable.
GoodRx is free, easy to use and ready when you are. Set your location, compare prices and flash GoodRx at the pharmacy counter to save.
Check goodrx for savings
In the Wild West of Rx prices,
Twisting rules, runaway costs and a trail full of obstacles.
Every Wild West tale needs its heroes
“Wherever prices run wild, we’re hot on the trail.”
The journey stalls here. Nearly 1 in 3 Americans walk away from prescriptions each month because of high prices.
ABANDONMENT BASIN
Abandonment Basin
How does it work?
With just a few clicks or taps, you can compare prices nearby, unlock savings, and walk into the pharmacy with confidence. More than that, GoodRx brings patients, healthcare professionals, pharmacies and even manufacturers together — restoring order to a landscape that too often feels tangled and unpredictable.
have delayed or skipped medication altogether because of the cost
%
43
Americans say they feel emotionally drained by prescription issues
4
/
3
of Americans have been blindsided at the pharmacy counter
%
71
OZEMPIC
$199 / mo
WEGOVY
A near miraculous cut.
92% OFF
$35 / mo
LANTUS INSULIN
the average cost
62% OFF
$71.17 / DEVICE
DEXCOM G7
the Humira list price
92% OFF
HUMIRA BIOSIMILAR
THREE TRail-tested tips for
PRESCRIPTION
SAVINGS
Ask your doctor if a lower-cost generic alternative will take you just as far as the brand-name prescription.
PACK FOR THE
Check GoodRx today and take the reins on your prescription costs.
READY TO
prescription COSTS?
$550
starting price
These simple moves can help you stay prepared and keep costs under control, even when the prescription frontier feels more slippery than an outlaw at high noon.
GoodRx is NOT insurance.
*limited time, offer available to eligible cash pay patients, see website for details
Wherever prices run wild, we’re hot on the trail.”
“Where others see dust, I dig up deals.”
Use every tool
in your saddlebag
OF RX PRICING
for the first two fills*
for the first two fills*
the going rate in town
For the first two fills*